@shoppers_micmac

1 post audited · 4 claims analysed

Instagram profile

Science evidence grade

75%High evidence grade

Based on 4 claims across 1 audit

SupportedOverstatedMisleadingNo Evidence

3

Supported

75%

0

Overstated

0%

0

Misleading

0%

1

No Evidence

25%

Share this evidence grade

Claim-level evidence grades — not a character judgment. Methodology · Right of reply · Leaderboards

What @shoppers_micmac claims actually are

We separate claims into three buckets: backed by evidence, factually incorrect, and grey — like animal-only findings sold as human fact (e.g. BPC-157 “fixes Achilles” from rat studies).

Evidence-based

75%

3 claims

Claims that align with published human or clinical evidence at the stated strength.

Ex: “Semaglutide can reduce body weight in adults with obesity” — supported by large RCTs.

Factually incorrect

0%

0 claims

Claims that conflict with the evidence, invent certainty, or omit critical safety/context in a misleading way.

Ex: “Peptides have no side effects” — contradicts known adverse-event profiles.

Grey / overstated

25%

1 claim

Plausible direction but wrong certainty — animal-only data sold as human fact, dose/effect overstated, or no adequate published support yet.

Ex: “BPC-157 fixes Achilles tears” — often rests on rodent tendon models, not proven human Achilles repair trials.

Evidence mix

Share of audited claims in each bucket

Loading…
BackedIncorrectGrey

Verdict detail

Grey splits into overstated (wrong certainty) vs no published support

Loading…

Claims over time

Stacked by bucket as audits land — plus the running evidence grade

Loading…

Gold line = running science evidence grade (Supported + ½ Overstated ÷ total claims).

Audit history(1 post)

Post thumbnail
Supported
Posted Nov 12, 2025·9 months ago·View source

CONGRATULATIONS JOUVIANCE for winning BEAUTY’S BEST 2025! Jouviance won this year for the Restructiv C-Peptide cream! Let Maya show you the ropes. #BeautyBestAwards2025 #TopBeautyCanada #BeautyInnovation #AwardWinningBeauty #CanadianBeauty #BeautyAddict #Beauty #shoppersdrugmart #shoppersbeauty #shoppersmicmac #mymicmac #micmacmall #jouviance

Three of the four claims (skin smoothing, wrinkle reduction, and the undefined 'craniens') lack any scientific documentation. Only the vitamin C claim for dark spots is supported by published human clinical trials and peer-reviewed literature. The specific 'Restructive C Peptide Cream' product itself has no published efficacy data; one associated trial exists but has not yet enrolled subjects or generated results. Claims about the proprietary formulation cannot be validated against available evidence.

Audit another post from @shoppers_micmac

Paste their social post link to add a new audit

New audit